Hard Baits Fishing Gear For Sale In Elk Grove

The rogue roll is unique to this jerk bait, and describes the way the bait rolls side-to-side while swimming to produce a baitfish-like flash that attracts fish from a distance. Plus, it has that fish-catching tungsten rattle that fish and fishermen have...

The Hornet's signature rod shaking action simply drives fish like walleye, crappie, bass, and trout crazy. Six sizes in sinking, floating, and super deep runner versions and many colors available make this series of lures irreplaceable both for pros or...

These lures were developed with the same strict standards as the popular Berkley Flicker Shads. The Berkley Flicker Minnow features a tournament proven design with insight from some of the top professional anglers in the industry.

Developed collectively with fishing pro Matt Arey, this signature series bait will catch a wide range of fish. The Lunkerhunt Fetch is a professional grade swimbait that is designed for anglers of all skill levels.

With all the swimming action of the original Shad Rap, the Shallow Rap is ideal for fishing skinny water. It excels at working the top few feet of the water column. Whether you are twitching, casting or slow trolling, the Shallow Shad Rap can't be beat.

Its bullet head also allows for better movement through vegetation and its 3D eyes provide added realism. The Dirty Jigs Finesse Swim Jig is a Northern-style swim jig with a 50-strand half-cut skirt for a small and slender profile designed to perfectly...

Pike are another species that will find this great lure hard to resist. Created in cooperation with some of the best catfish hunters in Europe, the HORNET 9 has quickly proved to be a worthy addition to the Salmo family.

Popular with anglers worldwide and used to attract all species in all types of water, its natural swimming action is just too much for most gamefish to resist. All models (Floating, Sinking and Fast Sinking) are stable swimmers and equally effective whether...

We took this ever popular proven lure to a whole new level of custom sophistication. These Jakes will surely charm their way into becoming your favorite custom essentials in no time.

With all the swimming action of the original Shad Rap, the Shallow Rap is ideal for fishing skinny water. It excels at working the top few feet of the water column. Whether you are twitching, casting or slow trolling, the Shallow Shad Rap can't be beat.

The Shad Rap is made to closely resemble a bait fish, cast like a bullet, work at a variety of depths and embody the legendary Rapala action. It is equally effective whether fished ultra slow or at super fast speeds.

Whether you are working a slow, back-trolling crawl or a high-speed pass, this lure runs straight and true. The Rapala Jointed Deep Husky Jerk swims with the classic wounded-minnow wobble and an exaggerated tail action that fish can't refuse.

It produces a wide wobble and is built Bomber tough. The Bomber Square A features a square paddle with chamfered corners that allow this bait to run over fallen timber and through heavy cover.

The Rebel Crickhopper looks just like the real thing. The Crickhopper can be used as a topwater or a crankbait, and is a big bite for summer and fall bass, trout, and other gamefish.