Hard Baits Fishing Gear For Sale In Anaheim

We took this ever popular proven lure to a whole new level of custom sophistication. These original custom designs will offer your tackle box a stellar variety of neon brightness, deep jewel tones and enchanting patterns.

However you choose to fish this lure, you'll have the advantage of EBS Technology, which emits the actual biological sounds of forage that predators commonly feed on. You'll have an attraction radius double that of a traditional lure and the ultimate...

It is equally effective whether fished ultra slow or at super fast speeds. The Shad Rap is made to closely resemble a bait fish, cast like a bullet, work at a variety of depths and embody the legendary Rapala action.

The new Scatter Rap series from Rapala imparts the aggressive, evasive & erratic sweeping action that fish love.

It produces a wide wobble and is built Bomber tough. The Bomber Square A features a square paddle with chamfered corners that allow this bait to run over fallen timber and through heavy cover.

Viper Custom Tackles custom painted ReefRunner 800 series showcases innovative jewel tones and constrasting bright metallics are designed for optimal underwater strikes and action.

Active and reactive fish cannot resist its call. The double prop feet of the Prop Frog by Lunkerhunt make a lot of noise and disturbance on the water surface, which make it an easy target to track down.

Viper Custom Tackles custom painted Rippin' Raps were painted using some of our best tried and tested essential Viper color combos and patterns. Our Rippin' Raps are made to give you an even more competitive edge and a variety of silver, gold, and dark...

These lures are super durable and will catch you hundreds of fish without falling apart. Just cast it out and retrieve, and Hornet will do the rest for you. The Hornet is effective for every species of fish, in any conditions.

I've caught some nice saugeye with this

This plastic version of the legendary Shad Rap is more than just a wounded minnow. The rhythmic rattles send out the distressed minnow signal loud and clear for all to hear. Tie one on and reel 'em in!

The rattle chamber transmits sound waves that amplify through the water, catching and piquing attention. Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true.