Hard Baits Bait Lures For Sale In Omaha

Designed and built for performance right out of the box, the extremely versatile River Rocker is often cast, flat-line trolled or used with down riggers, but it truly shines when utilized in fast-running waters.

Our Rippin' Raps are made to give you an even more competitive edge and a variety of silver, gold, and dark copper orange flash options. These long casting rattling custom painted lures will not let you down.

You can troll it down to 15 ft and let the classic wide wobble go to work. You'll have an attraction radius double that of a traditional lure and the ultimate enhancement to the Rachel's versatility as a must-have bait for predators! Built with 2mm wire-through...

Trolling or casting, the Rattlin' Hornet is a new generation of Salmo lure that changes forever what anglers should expect from a small bite size crankbait. Expect the same rod shaking action that has made the classic Hornet one of the best fish catchers...

The Lunkerhunt Fetch is a professional grade swimbait that is designed for anglers of all skill levels. Developed collectively with fishing pro Matt Arey, this signature series bait will catch a wide range of fish.

Berkley has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a Flicker that imitates a fleeing baitfish.

Trolling or casting, the Rattlin' Hornet is a new generation of Salmo lure that changes forever what anglers should expect from a small bite size crankbait. Expect the same rod shaking action that has made the classic Hornet one of the best fish catchers...

Johnny Darter is designed to trigger reaction strikes from top predators. Built with an internal rattle, plastic fin, and proper weighting, the Johnny Darter will dart erratically with maximum side-to-side action.

We looked to old and new inspiration in creating all new patterns that pushed our creative horse power to the limit. These original custom designs will offer your tackle box a stellar variety of neon brightness, deep jewel tones and enchanting patterns.

And the suspending action is just more than a fish can handle! Load up and be ready for any situation! Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true.

These lures were created using rich layers of both contrasting and bright colors to really shake things up down below where all the action is. With our designs we mix up some of our favorite Spring and Summer colors into this classic essential lure.

Berkley Flicker Shads are individually tank tested to ensure every one you purchase precisely creates the action of a fleeing baitfish!

I wouldn't leave home without this lure in my arsenal. Been sold on rapala lures from day one. The shallow shad rap is the perfect lure for trolling shallow water walleyes.

These Super Shad Raps will surely charm their way into becoming your favorite custom essentials in no time. These original custom designs will offer your tackle box a stellar variety of neon brightness, deep jewel tones and enchanting patterns.