Hard Baits Bait Lures For Sale In Columbus

These Super Shad Raps will surely charm their way into becoming your favorite custom essentials in no time. Rapala Super Shad Rap. We took this ever popular proven lure to a whole new level of custom sophistication.

Choose the WB II Magnum when you need a lure with 2mm wire-through construction that's equipped for big fish. The 8-in Walking Boss II Magnum is a revolutionary topwater that features an exaggerated, oversized, and cupped lip, which creates a uniquely...

The Head Hunter's natural action, slow sink, and EBS technology make it one of the most effective hard lures ever designed for giant Northern pike, musky, striped bass, walleye and big bucketmouth bass.

The Crickhopper can be used as a topwater or a crankbait, and is a big bite for summer and fall bass, trout, and other gamefish. The Rebel Crickhopper looks just like the real thing.

Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depths or bottom walked off a 3-way swivel or bottom-bouncer, the Original Floater's wounded minnow action is irresistible to gamefish...

Viper Custom Tacklet took their best tried and tested Flicker Shap patterns to give your favorite bait one of a kind colors and designs you won't find anywhere else. Berkley Flicker Shad.

Berkley Flicker Shads are individually tank tested to ensure every one you purchase precisely creates the action of a fleeing baitfish!

Plus, it has that fish-catching tungsten rattle that fish - and fishermen - have been searching The Smithwick Perfect 10 Rogue dives quickly to get down to the big ones, then produces an erratic darting action if twitched, or produces that deadly rogue...

It is equally effective whether fished ultra slow or at super fast speeds. The Shad Rap is made to closely resemble a bait fish, cast like a bullet, work at a variety of depths and embody the legendary Rapala action.

Rip it fast or run it slow - either way, it sounds like a dinner bell to fish. Sound heightens curiosity in fish and triggers investigation. This lure actually produces sound frequencies that are harmonic, uniform and 'in tune' with nature.