Hard Baits Bait Lures For Sale In Cape Coral

River2Sea's Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for musky fishing. The tail is designed to withstand the punishment rendered rocks, stumps and muskies.

Lindy's River Rocker has a curved profile and streamlined shape that produces a wide rocking wobble. Designed and built for performance right out of the box, the extremely versatile River Rocker is often cast, flat-line trolled or used with down riggers,...

Perfectly sized, the Spro BBZ-1 Rat features a single-jointed rodent profile and a durable square bill that offer an effortless ‘walk the dog' action and a gentle wake that humps along the surface.

Squeaky Pete Crankbait is a long-bodied, medium-diving muskie crank that will swim about 7 ft down on the typical cast. Its lid design can accommodate any retrieve speed, from a slow pull to a sharp twitch to an extended troll, and imparts a wide, side-to-side...

Rapala Shad Rap. We took this ever popular proven lure to a whole new level of custom sophistication. These deep diving Shad Raps will surely charm their way into becoming your favorite custom essentials in no time.

Viper Custom Tackle's Custom painted Smithwick Perfect 10's are painted with deep lustrous colors and contrast in order to give this excellent performing lure-even more intensity & under water attraction.

This bait works great for vertical jigging or casting and jigging across the bottom.

It's a lure that is designed for aggressive fishing. Slash one near your neighborhood brute. The angler provides the action and defines the cadence for maximum effectiveness. The X-Rap is all about the action! It's the perfect size and 3-D shape of a...

Berkley Flicker Shad. Viper's high gloss paint techniques, colors and knowledge of successful patterns, give this classic lure new underwater life for no matter the season, light conditions and water types.

Berkley Flicker Shads are individually tank tested to ensure every one you purchase precisely creates the action of a fleeing baitfish!

Active and reactive fish cannot resist its call. The double prop feet of the Prop Frog by Lunkerhunt make a lot of noise and disturbance on the water surface, which make it an easy target to track down.

All models are built with a strategic internal weight transfer system which also acts as an attractive low frequency rattle. The Live Target Yellow Perch is a deadly tool for targeting most freshwater gamefish.